Canada is in the midst of an ongoing national crisis of violence against Indigenous women, girls, and 2S- LGBTQIA+ people.
The Moose Hide Campaign (click to open in a new tab) was launched by Raven Lacerte (Lake Babine First Nation) and her father Paul Lacerte (Carrier First Nations). The Lacertes decided to bring attention to this issue. In 2011 they tanned and cut up a moose hide to make pins for Indigenous men and boys to wear as a sign of their commitment to ending violence against women and girls. The campaign has since broadened, and now all people are asked to wear these pins as a sign of their commitment.
Take a stand against violence toward Indigenous women, girls, and LGBTQIA+2S people.
Started along Canada’s infamous Highway of Tears, the Moose Hide Campaign is an Indigenous-led grassroots movement of men, boys and all Canadians who are standing up against violence towards women, girls, and 2S people. The United Church of Canada (click to open in a new tab) supports the Moose Hide Campaign.
By wearing a moose hide pin and participating in Moose Hide Campaign Day on May 15, 2025 millions of Canadians are making meaningful progress towards reconciliation and the creation of a country where violence against women and children is no longer allowed to flourish in the shadows.
Things we can do to support this movement: